Submarine
The weekly briefing on emerging brands.
Explore 55 brands across Instagram, TikTok and YouTube — ranked by growth, filtered by category, window and follower size, all in one place.
Browse by category
DI
Dior
fashionfragrance
Followers
9M
Growth
+2K%
goodwipes
beautyfragrance
Followers
58K
Growth
+160%
City Club
fragrancepets
Followers
118K
Growth
+126%
Mala the Brand
fragrancehome
Followers
117K
Growth
+101%
GE
Gift Express
fragrance
Followers
195K
Growth
+64%
Byredo
fragrancebeauty
Followers
924K
Growth
+57%
ArvellaFragrance.com
fragrance
Followers
122K
Growth
+30%
Ulta Beauty
fragrancebeauty
Followers
10M
Growth
+23%
Harlem Candle Co
fragrance
Followers
65K
Growth
+13%
Mome Candles
fragrancehome
Followers
6K
Growth
+0%
drift
fragrance
Followers
422K
Growth
−8%
P.F. Candle Co.
fragrance
Followers
175K
Growth
−21%
Aroma360
fragrancehome
Followers
718K
Growth
−29%
HP
HERETIC PARFUM
fragrance
Followers
178K
Growth
−36%
Philosophy
beautyfragrance
Followers
512K
Growth
−40%
HP
Heretic Parfum
fragrance
Followers
177K
Growth
−46%
The 7 Virtues
fragrancebeauty
Followers
127K
Growth
−57%
Brown Sugar Babe
beautyfragrance
Followers
293K
Growth
−59%
DIME Beauty
beautyfragrance
Followers
499K
Growth
−60%
DS & Durga
fragrance
Followers
133K
Growth
−61%
Voluspa
fragrancehome
Followers
256K
Growth
−61%
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