
Recently we gathered together with @divyaalter at @divyas.nyc for a special afternoon of connection, nourishment, and sharing the timeless w…

With every year, I’m reminded that true beauty isn’t about turning back time, it’s about listening to the wisdom of our body and finding bal…

From India to New York, she carried more than a dream. She carried generations of Ayurvedic wisdom. When Dr. Pratima Raichur arrived in New…

Pure, Clean, Beautiful....#cleanbeauty #pratimaskincare #naturalskincare

Rooted in Indian tradition, “Champi” transforms hair care into a shared ritual of touch, nourishment and connection. Discover Brahmi Hair Oi…

Look who’s back. 💚 One of our most-loved eye essentials has returned. Our Refreshing Mint Eye Gel is back to bring cooling relief to tire…

Honeysuckle Hydrating Mist ✨ A refreshing botanical mist designed to bring balance, hydration, and radiance to the skin throughout the day.…

Ayurveda is more than a ritual. It is a way of life. It teaches us to understand our unique balance of Vata, Pitta and Kapha, and to look b…

Before clean beauty became a movement, Ayurveda made purity a practice! Dr. Pratima created concentrated herbal powder cleansers, freshly a…

25% Off orders over $250 for the next few days - offer Ends July 5th @ 11:59pm EST ✨☀️🙏🏼

Today, I’m opening a new space, one I’ve been dreaming about for a long time. Here, I’ll share the wisdom of Ayurveda, personal voice notes,…

87 years of wisdom. One luminous celebration awaits. Tomorrow, we honor Dr. Pratima’s 87th birthday and the decades of Ayurvedic wisdom tha…

For every mother, grandmother, mentor, and woman whose care shaped us. A Mother’s Edit is a celebration of the love, wisdom, and traditions…


Today we celebrate Guru Purnima, a day in Ayurvedic tradition dedicated to honoring our teachers and the wisdom that guides us. ✨🙏🏼 With …

DR. PRATIMA’S AUGUST PRESCRIPTION 🙏🏼✏️ “Sleep is one of the body’s greatest healers.” This week, return to simplicity with restorative s…

As summer begins to shift, return to the foundations of healthy skin. Hydrate from within, replenish what this season has depleted, and sup…

An afternoon of beauty, nourishment, and presence. Join us in NYC for Awakening Radiance & Blessings with Dr. Pratima Raichur and Chef Divy…

The Prescription Restore - Week Two ✨🚀 “End the day with an Ayurvedic oil ritual. Choose a Vata, Pitta or Kapha Body Oil according to you…

With love and gratitude this world skin day 💕✨🙏🏼

“Healing happens when we allow ourselves to slow down” - PRATIMA Raichur 🧡✨


For the women who held us first. Who taught us care through small gestures, quiet moments, and unconditional love. This Mother’s Day, we h…

A moment of calm, wherever you are 💕 Cooling hydration inspired by moon energy 🌝
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