
Crafted for lasting comfort — Merino wool hugs the skin like a second layer of breath. During activity, it wicks moisture and balances tempe…

Crafted for lasting comfort — Merino wool hugs the skin like a second layer of breath. During activity, it wicks moisture and balances tempe…

Clean lines, thoughtful structure, and natural elasticity let you move without adjusting, tugging, or thinking twice.it shapes itself to you…

Clean lines, thoughtful structure, and natural elasticity let you move without adjusting, tugging, or thinking twice.it shapes itself to you…

Performance pieces that remain timeless. Meet the Flowool Merino Sports Bra and Leggings. Coming soon. #flowool #merinowool #athleisurewear

The first layer you put on. The Pure Triangle Set in 100% Merino wool, now in four soft new tones. #flowool #merinowool #athleisurewear

FW Essentials in 100% merino wool. Softly structured, naturally folded, and made to move with the body. #flowool #merinowool #athleisurewea…

Flowool Merino shirt—softly draped and loved by our community. Seen on creators of all shapes, it moves naturally with every wearer, while c…

Our new sport set mixes merino wool with other fibers for added durability and support, while holding onto the natural comfort. To us, wool …

A quiet afternoon by the water in the Merino Sports Set. Super soft, stretchy, and perfect for when the sea breeze picks up. #flowool #…

Morning routine: a soft Longsleeve Tee layered over the Triangle Bra. The kind of effortless comfort you don’t even have to think about. …

Soft lamplight glimmers across quiet corners, tracing the gentle lines of finely tailored underwear. Flowool’s 100% merino wool caresses the…

The anchor of your everyday rotation. From minimal monochrome base layers to effortless daily sets—the Pure T-Shirt elevates any combination…

Cool blue tones for effortless living. Pair the FW Walking Shorts with soft matching shirts or light basic tees for a clean, cohesive look. …

Minimal effort, maximum comfort. The Pure Scoop Tank is that one piece you’ll reach for again and again. #flowool #merinowool #athleisure…

Shifting coastal light and cooler sea breezes. The white Longsleeve Tee offers a soft, reliable layer for slow hours spent by the water. …

Not just activewear, but essentials built to endure. Meet the Flowool Merino Sports Bra and Leggings. #flowool #merinowool #athleisurewear

The essential base layer. Styled in classic monochrome, the Pure Scoop Tank offers gentle support and endless versatility underneath any loo…

Design note # 04 — breath. #flowool #merinowool #athleisurewear

Quiet moments and second-skin comfort. The Pure Longsleeve Tee is made for slow mornings, cozy corners, and moving at your own pace. #flowo…

A quiet space to move. The Flex Sport Shorts and matching bra in Chocolate, built for your daily routine. #flowool #merinowool #athleisu…

That post-practice feeling. The new Navy shade pairs effortlessly with a slow stretch or an oversized hoodie. #flowool #merinowool #athl…

Performance pieces that remain timeless. Meet the Flowool Merino Sports Bra and Leggings. Coming soon. #flowool #merinowool #athleisurewear

FW Essentials in 100% merino wool. Softly structured, naturally folded, and made to move with the body. #flowool #merinowool #athleisurewea…
See full brand analytics
Sign up for free to see all social channels, engagement metrics, growth history, and score breakdown.