Future Society

Tag a woman in STEM you admire. Today is the @unesco International Day of Women & Girls in Science. According to @unesco, women make up 35…

Oooops... She girlbossed so hard that it reminded all women that they’re queens. 👑 Hierarchy: unnecessary. Enchantment: naturally occurri…

BRB this #cleangirl just had to pop into the lab to grab a quick time point. 🔬 Phenotype: Immaculate. Style: Upregulated. It’s just @labs…

Did my FYP glitch? #Tradwife? #Labwife? Both? Neither? Nope, its just @hydroxide.foodscience, food scientist, dancer, and proud yapper. T…

A fragrance five years in the making… …Join us in the clouds 4/8. ☁️ #futuresociety #cloudreverie

Not everything she looks for is in the stars. It’s @thatastrogirlie, astrophysicist. Today, she’s looking at clouds, finding a different k…

She had plans tonight. To get some data. It’s @OceanFilly, marine biologist, gamer, filmmaker, and full-time sea lady. PhD in marine roma…

What did it take to make Cloud Reverie? Here’s a glimpse into the five year journey including some behind the scenes moments from our flig…

Meet Base Scent. The first product developed to help you smell good on your own. Scent is one of the most unique things about you. Somewhe…

We didn’t imagine the clouds. We went there. Meet Cloud Reverie ☁️ A seamless cloud of scent inspired by what lives above us, crafted from…

The science of smelling good without perfume. Your skin makes compounds that smell like flowers, almonds, and lemongrass. Really 👩‍🔬 We …

Good morning. Forecast: High probability of smelling amazing. It’s @weatheradam, chief meteorologist. Reporting live from the upper cloud …

Meet Wandering Rain. We thought we were studying what rain smells like. What we found was that rain never arrives alone. It carries traces …

Adapting Floating Forest into the K18 mask wasn’t as simple as we expected! In the lab it worked, but in the bathroom it vanished. Here’s a …

He said, “Let me explain.” She said, “Let me code.” It’s @estefanniegg: inventor, engineer, architect of feminine tech rage. Soldering ir…

She brought a basket. 🧺 It’s @gabtheforestelf herbalist, forest nymph. Usually, it’s filled with whatever the earth gives back. Today, t…

When we began studying rain, we thought we were trying to understand what it smelled like. But the story was harder to follow than we expec…

We went to the clouds and brought something back… still feels a little unreal how this came to life. Filmed in our Arcaea offices in Boston…

We stopped treating rain like an interruption. This may or may not have been inspired by actual events. Join the waitlist through the link …

For a long time, the approach to body odor has been pretty straightforward. Cover it, block it, get rid of the microbes behind it. But that…

Most fragrances begin with familiar references. Cloud Reverie began with a question: What do clouds actually smell like? Using biology, we …

The fragrance industry has NEVER seen a scent made this way… …Join us in the clouds 4/8. ☁️ #futuresociety #cloudreverie #skinscent

When we launched Future Society, so much of our attention went into the science and the fragrance itself. Molecules, formulas, extinct flowe…

11/11 is officially Singles Day and it’s all about celebrating yourself, your rituals, and your independence. Today ONLY, take 11% off our a…