HETKINEN

You’ve never worn the Finnish forest like this. Mycel is an enigmatic eau de parfum made with real Finnish wild mushrooms, black waxcap, bl…

There are moments that don’t need words. Watching rain fall. Walking through a quiet forest. Your hands beneath the surface of water. Perha…

The flame is gone. The scent is not. That last curl of smoke might be our favourite part. Warm wax, lingering fragrance, a room that still …

Some people walk through a forest. Others learn to read it. Saimi Hoyer has spent much of her life looking for wild mushrooms and learning …

What a day. Thank you to everyone who came to celebrate the launch of Mycel with us. You made its first day one we will remember for a long…

Meet Mycel at @habitarefair Helsinki. To mark the launch, we have created a limited edition of 200 Mycel Launch Sets. Each set brings toge…

A fragrance of the Finnish forest, made with wild mushrooms. Black waxcap. Black trumpet. Funnel chanterelle. Moss, pine and birch. Angelic…

What began beneath the forest floor has become a fragrance. Mycel Eau de Parfum. A collaboration between Hetkinen and Saimi Hoyer. Rooted…

The forest is shaped by more than what we see. Some of its most important relationships exist out of sight. This is where our story begins.…

Day two at Habitare. So many scents discovered, favourites found and beautiful encounters at our stand today. Watching you stop, smell, co…

You choose the mirror. The lighting. The linen. Give the bottle beside your basin the same consideration. Our 200 ml Hand Wash brings Finni…

Meet the new side of Hetkinen. Three perfumes. Three completely different characters. BLING MUL Yuzu, lime and Finnish birch wood. Almost …

Your next favourite scent might be a hand wash. Close the tap. Bring your hands a little closer. Crowberry is sweet northern berries with …

The first thing you notice is the branch. The second is how much longer you stay in the bathroom. There is a real piece of nature inside e…

One month of Mycel. A month ago, we released a perfume made with Finnish wild mushrooms. Black waxcap. Black trumpet. Funnel chanterelle. …

This post is missing the most important part. The scent. We can show you every bottle. We can describe every note. But we cannot tell you …

Some things you wear for yourself. A fragrance beneath your sleeve. A small pleasure in the middle of an ordinary afternoon. The quiet sati…

Something special happens when you make things yourself. Introducing Atelier Collection, prototypes, early studies, small batches and uniqu…

The most memorable part of a room may be the one you cannot see. Not the furniture. Not the objects. Not even the light. But the atmospher…

A little of the forest to keep. Birch is Finland’s national tree. Its white bark and green canopy are part of the landscape we call home, a…

You only know someone’s scent when you have been close enough. Close enough to know the warmth of their neck. Close enough to breathe them …

Mycel is now online. The fragrance we have been waiting to share is finally here. Mycel is the world’s first perfume made with Finnish wild…

A little heat changes the whole composition. In colour, a touch of red. In scent, a spark of spice. Against the quiet depth of woods, that…

Good company for clean hands. An everyday essential deserves a considered setting. Our hand wash stand gives a favourite bottle a place of …