
Butter Base Gel ASMR 🎧 Sound effects may vary but the results are the same. Available now on 𝙎𝙊𝙁𝙂𝙀𝙇.𝘾𝙊𝙈. #sofgelx #gelx #peelof…

Chatting The Legacy Collection. 🧡 Have you tried the new gel colors yet?? HEMA & TPO Free. Available as a set, sets of 6, or individual …

We are so excited to get Butter Base to you all! Chat the new gel essential with Carol. Shop on 𝙎𝙊𝙁𝙂𝙀𝙇.𝘾𝙊𝙈. #nailtech #nailtok …

What's cooking at SOFGEL? #butterbase #sofgel #nailtech

Chatting Legacy Collection with Carol. 🧡 Shop on 𝙎𝙊𝙁𝙂𝙀𝙇.𝘾𝙊𝙈. #nailtech #nailtok #gelnails #sofgel #nailinspo #nails #nailtechnic…

THERE’S SOMETHING ABOUT A REALLY GOOD HARD BUILDER GEL. ✨ The control.�The shape.�The strength.� SOFGEL Hard Builder Gel features a thicke…

Light as a feather...? Something new is coming. Available October 14th 2026. #sofgel #sofgelx

Premier Orlando 📍 is getting our new launches! What is on your list?? Stop by the SOFGEL booth #4543 May 31st to June 1st for exclusive t…

THE WAIT IS OVER. 🏗️ Meet SOFGEL Hard Gel the newest building material in your nail kit. Built for structure, durability, and the artist…

Time for a fresh set ✨ Carol is taking us through the full process of building a fresh set with our Hard Builder Gel. Watch as she walks y…

Better retention starts with the prep. 👀 When it comes to SOFTIPS PRO™, proper mechanical prep helps create the right surface for adhesion…

Can we get a little commotion for the brush?! 👏🏽 Our Long Liner Brush is the MVP when it comes to cleaning up those sidewalls during Hard…

The Butter Base Gel is HERE. Watch how easy this is. 🧈✨ Shop on 𝙎𝙊𝙁𝙂𝙀𝙇.𝘾𝙊𝙈. #sofgelx #peeloffbase #nailtech #nailtok #gelnails

Meet the Cupid Pat Pat Palette | Volume I. 🎨 A curated collection of six Pat Pat Gel shades inspired by the soft, romantic tones of Renai…

POV: You’ve entered flow SOFTIPS PRO™ XV Natural Stiletto Long Shop all of our tips on 𝙎𝙊𝙁𝙂𝙀𝙇.𝘾𝙊𝙈. #sofgelx #gelx #softippro

Different formulas. Different workflows. Same 4+ weeks of retention. 💅✨ SOFGEL LITE™ is designed for nail techs who want faster set change…

Even with 30 new Legacy gel colors, we can try them ALL without waiting thanks to Butter Base Gel. Instant removals made easy Our peel-off …

🪄 Little trick, big difference. Pair your Butter Base Gel with a non-acidic primer for maximum hold. Shop on 𝙎𝙊𝙁𝙂𝙀𝙇.𝘾𝙊𝙈. #SOF…

Fast SOFTIPS PRO™ removal. 💅 A proper removal is just as important as the application. Our SOFTIPS PRO™ removal process: ✨ Debulk the p…

Don’t skip the wipe. 👀 Before applying your gel color over Hard Builder Gel, remove the inhibition layer with rubbing alcohol for a clean …

We are the weirdos, mister 🌀 Products used: Cupid Pat Pat Gel Vol. 01 Bundle SOFTOP™ Ultra Gloss | Non-Wipe Gel Topcoat Shop now on 𝙎�…

Curious about our SOFTIPS PRO™ XV Sculpted line? The Sculpted Variety Collection is the perfect place to start. Featuring 12 standard styl…

It all works out in the end (usually). 🎬 #bts #behindthescenes #outtakes #sofgel #butterbase

Rubber Base Gel 101: the slip layer. Shop on 𝙎𝙊𝙁𝙂𝙀𝙇.𝘾𝙊𝙈. #nailtech #nailtok #gelnails #sofgel #nailinspo #nails #nailtechnician…
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