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VOTE TO WIN🥇 Which generation wore it best?! The skirt that never misses - - our best-selling floral for a reason. $38 + available in 9 pri…

VOTE TO WIN🥇 Which generation wore it best?! No matter what generation you’re from, this staple skirt is a MUST! Comment your favorite gene…

sometimes you just need a little retail therapy💁‍♀️🛍️

GOOD NEWS‼️ VIP members get in first. Sign up for texts + email for early access + 25% off our Mother’s Day Sale going on now! Your next sho…

Love language: buying too much Valentine candy❣️

WARNING: may cause sudden need for every color🔥 #bestseller Tiny Perfect Things Skirt: $38

Happy Monday from ROOLEE HQ🫶 Wishing you a beautiful week ahead!

IN PERSON. TWO DAYS ONLY. EVERYTHING MUST GO🚨 The ROOLEE Labor Day Warehouse Sale is happening THIS FRIDAY + SATURDAY from 10AM–6PM! Racks…

17% OFF TODAY ONLY🍀 Feeling lucky? Because this sale is pure gold✨ // Come visit us in-stores or shop online using promo code LUCKYCHARM to…

A little peek behind the magic✨ Watch The Back in Session Edit come to life - - one display at a time. #ROOLEE

This collection was made for summer. @mayceegalbraith was made for this collection ❤️🤍💙 // Pieces are selling out - - secure your fit for …

Proof that Easter baskets aren’t just for kids🐇✨// Puzzles, candles, treats + alllllll the good things - - ROOLEE has you covered. Come bui…

For every hug, every sacrifice, every little moment — this one’s for her. Our Mother’s Day Collection is inspired by love, strength, + every…

Spring is in full bloom at ROOLEE☀️ THINK: dresses, sets, gifts + all the sunshine-filled extras—your one-stop shop for the season ahead. E…

American Honey by ROOLEE🧨 Our favorite 4th of July Collection yet!

DRESS CODE: best dressed teacher✏️ // @hannabethh__ understood the assignment.

Glowing, growing + making us want everyyy outfit @madison_silotti✨🇺🇸 // American Honey — bump approved!

We’re #1 fans of the Seychelles Fan Club Flat🤎 Shop fall essential in-store and online!

It’s LIVE! LIVE! LIVE!🌷 Our Easter Collection just dropped with 100+ new arrivals waiting for you. Spring dresses, fresh colors, + all the…

We’re still not over this try-on from @karsonmejia - she makes these patriotic picks look SO good. If your holiday outfit is still up in the…

If sunshine was a person, it’d be @shopcourtneyy ☀️☀️☀️// Her excitement is contagious + so is her style. American Honey by ROOLEE availabl…

A peek at where the magic begins. STAY TUNED - - the good stuff is on its way!😍 Coming to a ROOLEE near you.

One dress. Endless possibilities.🍎 The Apple Picking Gingham Dress won’t be here for long — grab it now while there’s a few left!

Roses are red. Sales are sweet. 20% off everythinggg Is hard to beat!💕 Presidents’ Day weekend is here — time to treat yourself. Use promo…