
Are the rumors true? These Trader Joe’s beauty products have been compared to high-end favorites.

Love Charlotte Tilbury but not the splurge? These affordable alternatives might just be your new go-tos. Find more in the Brandefy App.


Trust me…we would LOVE to be wrong on these! Let us know if you’ve found a dupe for these that you think is worth the swap. 👀

Price per ounce, because it matters. We’re breaking down mascaras prices to help you find the best bang for your buck. What products do yo…

This was a hard one…let us know if you disagree with our picks 👀 #ingredientsmatter #brandefy #brandefyapp #skintips #skincaretips #skinc…

These dermatologist-loved brands have been around for decades and can be go-tos due to their popularity. However, many are not cruelty-free …

Did you know that packaging in beauty typically costs more than the actual product? To each their own, but we believe in putting our $ into …

When @dermguru says it, you know it’s the real deal.

Not sure when lip balms started to cost $20... We love a splurge occasionally but, if you need a lip balm everywhere in your house, these dr…


Dr. Tomassian opened our eyes to these pro tips! Try these derm-loved ingredients for brightening results.

Some of your Sephora favorites are owned by large conglomerates like Estée Lauder and COTY…

We love a 10-step routine, but it’s not always doable! Maybe you’re a busy parent, a student on the go, or simply don’t want to use a millio…

You know the brands. Now meet the parent company.

Your simple guide on how to layer skincare ✨

Drunk Elephant was the 10th most searched for brand in the Brandefy app. Here’s a few of the community’s favorite alternatives!

Many of these popular brands are owned by the same conglomerates and may even share manufacturers. 👀


Tinted products are on the rise! Check out these options under $20 we love.


Your simple guide on how to layer skincare ✨


We’ve said it before and we’ll say it again…we’re taking this palette to the end.
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