Balayage or foils? @jesstheebesttcolor uses Pure Light Ultra Lightener for up to 9 levels of seamless lift using a free-hand technique for m…
RED FOX TIPS! For your vampire costume or for life. @artistic.aestheticss used PRAVANA every step of the way, from Ultra Light Power Lighten…
Blonde summer isn’t over until it’s over, according to @biancacolour. Her Sculptural Balayage is seasonless coupled with this HydraGloss for…
DEEP CHROMA | Our boldest brunette yet. Four new dark high-impact shades that add subtle hues, enhance shine after one use, and provide supe…
Should we make Intense Therapy tree ornaments? NYC’s most iconic Christmas tree has us thinking.🎄
Bianca @biancacolour paints light like sculpture; precise, intentional, undone in all the right ways. Using PRAVANA Pure Light Power Lighte…
PEARL IS CALLING 📞 First look into one of our new HydraGloss tones, 10P. An iridescent hue for level 10 hair. Are we excited? 🦪 #PRAVANA …
Sun-kissed for a surfer look. A deeper look into @jesstheebesttcolor balayage pattern she used to mimic the sun on @zackshoots hair. She us…
Crushing on how @andyjamespaints brought @yostazyo to life for our Sugar Coated campaign. Andy painted the hair with PRAVANA Pure Light Ultr…
DEEP CHROMA | Two weeks in. For decadent brunettes who declare, in 4 new shades. The campaign shoot was pure energy with this team. 🖤
Did you know this? The level of lift is right where you need it. No guessing games.
We love asking about what inspires hairdressers to keep going and it’s answers like this that reminds us why we do what we do. @slim_color o…
Sun-kissed and ChromaSilk HydraGloss’d. What’s your best guess @slim_color ‘s PRAVANA formula?
PEARL & SMOKE | Welcome to the HydraGloss family. Now available. 🦪🌫️ Creative Director: @jamieisaia Videographer: @timandco @TimAndCoCre…
Pink is a neutral, right? A subtle pink just enough to elicit a double take. A true strawberry blonde by @jesstheebesttcolor on @stefitney.
Soft copper is trending. It’s obvious why🔥 Here’s the perfect formula for the look: ChromaSilk Crème Color: 30g 10.03 20g 8.34 10g 7.4 w/…
Our new Sugarcoated collection featuring two new VIVIDS pink shades, Juicy & Crush is out now.
The iconic blue bottle that makes everything better. From detangling to cutting, heat protection, and more. Intense Therapy Spray, that’s my…
Only interested in moisture that feels like this. 💦 Moisture Marvel nourishes, hydrates, and restores moisture in color treated hair. Form…
Down to the very last drop. Not to start a war in the comments, but what’s your favorite VIVIDS shade?
Standing by pink as a neutral shade. @jesstheebesstcolor took Crush out for a spin for this wearable ethereal pink. Have you tried our sweet…
Our Marie Claire award-winning Perfect Blonde Shampoo is perfect for blondes, grays, and highlighted hair. Kick brass’s… you know.
Summer is calling, and faded VIVIDS aren’t invited. Keep your color fresh all summer long with these 3 tips.✨
Intention for Monday? In a world full of darkness, be the Pure Light. 😉
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