LUX HQ

You’ve served looks your whole life. Why stop now? ✨ We're taking “Bury Me in This” literally. Post your ultimate, jaw-dropping final fit …

Tub Talk is about to drop. here’s a little bubbly taste of what’s coming... 🛀🍑🧴#LuxBoldBeauty #TubTalk #Lux

we’re days away from a party in our tub… and you’re invited. turn on post notifications. ✨🔔 #LuxBoldBeauty #TubTalk #Lux

EXTRA is our ordinary 🛁💬 how do you do “extra” to be the main character beauty that you are? 👇 #LuxBoldBeauty #TubTalk #Lux

Your feed has been stuck in the same tired era for too long 👀 Double tap and let your algorithm discover what glowing glass skin actually …

POV: You're at the Met Gala, and the air smells incredible. That's just me, making a fragrant statement in my LUX couture. You're welcome.…

watch the full version of Tub Talk Episode 1 on our page 🛁💬 #LuxBoldBeauty #TubTalk #Lux

Your feed has been stuck on the same predictable loop for days 👀 Comment a beauty word and let your algorithm know what you actually want …

More foam, more fragrance, more reason to linger. LUX Botanicals Rosas Francesas turns everyday wash time into a proper ritual. #LUX #Rosas…

her tub has a guest list. turn on notifications to see who’s on it. ✨🔔#LuxBoldBeauty #TubTalk #Lux

The kind of close-up that makes you want to get straight in the shower. 🛁 LUX is doing the most… In the most satisfying way. #LUX #ShowerE…

Your algorithm's been stuck on ordinary 👀 Save this and show your feed what bold actually looks like. Woody sandalwood, golden glow, and t…

Your feed has been serving nothing but basic routines lately 👀 Save this and flood your timeline with rich lather, blooming roses and bold…

Your feed has been drowning in the same content for weeks 👀 Double tap and flood it with roses, beauty and fragrance it never knew it need…

Your feed has been serving you the same tired trends all week 👀 Watch this on repeat and remind your algorithm what glowing glass skin and…

The fix for your posture is right under your nose... literally! 👃📱 Visit lux.com/chinup or go to the link in bio. #LUX #LUXchinUP #MainC…

Your algorithm's been missing that golden hour energy 👀 Comment your main character energy in one word and watch your feed shift. LUX Skin…

Drama, stress, bad vibes… Poof! LUX literally washes them all away. My daily magic trick to disappear problems! ✨🫧 #Unwind #LuxurySelfCare…

Same phone, but with that bold beauty. ✨ Visit lux.com/chinup or go to the link in bio. #LUX #LUXchinUP #MainCharacterBeauty #LUXBoldBeau…

Is your shower shelf giving essentials or organised chaos? LUX essentials make it easy to keep the good stuff close and the routine looking …

Elevate your daily doom scroll into a fabulous new beauty ritual with LUX Chin Up ✨💅 Visit lux.com/chinup or go to the link in bio. #LUX …

Ditch the slouch, bring the sass! 💁‍♀️✨ Visit lux.com/chinup or go to the link in bio. #LUX #LUXchinUP #MainCharacterBeauty #LUXBoldBeaut…

Find your best angle and keep that posture effortlessly chic with LUX Chin Up. ✨📱 Visit lux.com/chinup or go to the link in bio. #LUX #LU…

Your scent is your vibe. Which would you choose? 🍑🧜‍♀️🌸✨ #LUX #vibeoftheday #moodstagram