KIND Collective

In case your invite got lost in the mail… 💌 Consider this your official invite to KIND x The Cake Club. Saturday 19 September 8am–1p…

Unwrap something special 🎁 Christmas has come early with our limited-edition gifting collection. Made for giving, keeping and maybe a litt…

🤎 NEW to the KIND Collective family 🤎 Buttery. Blendable. Built different. Creamy shadows meet silky powders. Soft washes meet bold, high-…

our KIND of Sunday ☁️🤍🌟

The viral lip liner everyone is talking about 💋 Sculpt & Stay Peel Off Lip Liner delivers bold colour, precise definition and a long-wear l…

We’re teaming up for something VERY sweet… Any guesses? 🍪

Sound on. Gifting season has entered the chat. Which sound are you replaying?

Our limited edition collection has officially landed in @ Big W ✨ This range was made to be collected, gifted, and adored. Whether you’re t…

We’ve been baking something special with @thecakeclub_au 💗🍪 Melbourne, save September 19th. You’re going to want a taste of this one.

Our Wicked For Good x KIND collab has officially landed in stores! Shop the full range online and exclusivley @bigwaustralia This one’s for…

still need a gift? we’ve got you 🎀 shop our limited edition @bigwaustralia and online, with something for every special woman in your life …

your bag after the Kind Collective EOFY sale 🛍️💥 PREP YOUR BAGS. June 17th. 30% off will do that to you 😉

40% off at @bigwaustralia You know what to do... (stock up on your favourite viral peel off lip liner, and so much more) 🩷💋

It’s official! We’re serving our new Baked collection at @thecakeclub_au on Saturday, 19 September, from 8am–1pm. Purchase our limited-ed…

We’ve made everything your skin is asking for 💓💓 skincare infused makeup, essential ingredients, affordable prices, what more could you ne…

Our NEW Baked Soft Focus collection has arrived 🤍☀️🌸 Discover three skin-enhancing essentials: ✨ Cheeky Baked Blush for a soft, multi-di…

Too early for Christmas? Never. Get first dibs on our limited-edition gifting collection, online now.

This one’s for everyone who’s still not done with WICKED For Good 🛍️✨ Shop the full range exclusivley @bigwaustralia @wickedmovie @nbcunive…

Our Beauty Edit Bag is the little pick-me-up you didn’t know you needed - lip care, skin prep, makeup hold, a soft fragrance and more, pack…

our Sculpt and Stay Peel Off Lip Liner has a shade for every mood 🫦 which are you? 👇

12 days. 12 little surprises. This one belongs on the Christmas wishlist 🎄 The KIND Beauty Advent Calendar has landed. Packed with…

4 makeup bag staples we currently can’t live without. The holy grails that have earned their permanent spot in our makeup bag 💗

We know you’re not opening them in order… Pause to pick your first unwrap 🎀 Your 12 Days of KINDness Beauty Advent Calendar, your way…

We couldn’t wait until December 👀 12 days of KINDness, unboxed.